With AR applications, patients can receive information about the new treatments that are applied to them, as well as see data about their overall condition. An AR application will help to visualize large amounts of specialized information that is difficult for perception, and will visually show you the mechanism of action of medication — from the moment the drug gets into the human body to its impact on the affected area or organ.
Moreover, the AR application can be used to demonstrate the process of production of drugs in easy-to-understand form. Such tool helps to qualitatively change the approaches to communications through deeper interaction with content. In order to activate the AR application, it will be enough to point the camera of the mobile device at a special AR tag placed on any printed or digital media. After this, the AR application will offer the user a choice of demonstrating the
mechanism of action of the drug or visualization of the drug production process.